The 10 features of an effective sustainability standard help you identify the most reliable and impactful ecolabels in a crowded—and confusing—market.
Ecolabels signal environmental and social protection to consumers. Every successful ecolabel has three key ingredients: an effective sustainability standard, authentic communication strategies and skillful information design.
Ecolabels are important drivers of sustainable production and consumption. How did ecolabels begin? Why are they seen as a key differentiator in today’s market?